AdictivoTV is the first bilingual English/Spanish television show in the Tri-State area to win a NY Emmy Award for Informational-Programming. This independently produced broadcast aired from 2015 to 2017 on Telemundo 47 hosted by the shows creator and Executive Producer, Bernardino Rosario.
AdictivoTV brought exceptional cross-generational and bilingual programming with the highest values and recognition reflecting our commitment to empowering while entertaining.
Creator and Executive Producer Bernardino Rosario is an Emmy-winning television/radio on-air talent and executive producer with over 15 years of experience in the entertainment industry. Creating hit television and radio shows is at the core of this innovative, creative, and talented professional. In 2006 Bernardino received the coveted Silver Telly award for outstanding Host/Producer of Telecare TV 29’s “La Vida Latina”. In 2017 and 2018 he was honored to receive multiple nominations for the prestigious Emmy award as Host & Executive Producer of the very popular TV show AdictivoTV on WNJU Telemundo 47, created under his own company banner, Mass Radio Corporation.
During the 61st installment of the Emmy awards in 2018 Bernardino became the very first TV Host/Executive Producer in Telemundo’s and Long Island’s history to win a NY Emmy for an independent show; making him a part of a small group of professionals to be recognized by the National Academy of Television Arts and Sciences for their outstanding work.
In addition to this television achievements, for the past 8 years Bernardino has focused on creating and hosting high-energy radio shows for today’s listeners while maintaining the all-important human interest which makes radio such a special medium of communication. This initiative lead to the creation of several successful radio shows, two of which became listener-favorites, Almorzando con Cantaso and Alegria al Medio Dia on WBON 98.5 FM. Bernardino Rosario has the unique talent of ad-lib bilingual comedy mixed in with a socially conscious approach that attracts listeners and makes them feel like they are part of something unique and special.
Since its 2015 debut, AdictivoTV tripled viewership for WNJU Telemundo during its Sundays at 10:30 a.m. slot. Its unique brand of high-energy and community-focused talk invigorates audiences with relatable and culturally relevant lifestyle content that includes home, health, beauty, fashion, parenting, money, travel and cooking tips, celebrity interviews, musical performances, and empowering information surrounding the critical issues facing today’s Latinos.
Fans tune in for exclusive behind-the-scenes access to high-profile events and red carpet chats with entertainment luminaries. The debut seasons featured appearances from chart-topping musicians such as Gloria Estefan, Marc Anthony, J Balvin, Mana, Chiquis Rivera, Angelica Maria, Zion and Lennox, and emerging artists representing various genres from the Latin American diaspora. Now in its third installment, AdictivoTV returns early 2020 with recurring segments, Gustoso (tasty), Palabriando (fun with phrases), En Tarima (On Stage), Salud y Belleza (health and beauty) and El Rescate (legal advice).
With a successful Tri-state regional launch under their belt, the show’s creators have set their sights on expanding viewership that will lead to national syndication. Independently producing television content for the growing market share of bicultural Latinos is a tremendous opportunity in which they’ve founded their principles on.